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Adobe Journey Optimizer

Adobe Journey Optimizer is a single application where you can manage scheduled cross-channel campaigns and one-to-one moments for millions of customers — and the entire journey is optimised with intelligent decisioning and insights. It lets you manage inbound customer engagement and outbound omnichannel campaigns using real-time insights and AI-driven workflows so you can engage one customer or millions any time, anywhere.

Adobe Journey Optimizer
Enhanced Customer Engagement

Adobe Journey Optimizer allows you to engage customers with personalised content and offers across their preferred channels. By delivering relevant experiences at the right moment, you can significantly increase customer satisfaction and foster long-term loyalty.

Streamlined Campaign Management

Manage complex campaigns with ease using Adobe Journey Optimizer’s intuitive interface and automation capabilities. This tool simplifies the orchestration of multi-channel campaigns, saving time and resources while ensuring consistency and effectiveness in your marketing efforts.

Advanced AI Capabilities

Leverage Adobe Journey Optimizer’s advanced AI to predict customer behaviours and optimise interactions. The AI-driven insights help you anticipate customer needs, personalise experiences, and enhance the overall effectiveness of your marketing strategies.

Scalability and Flexibility

Adobe Journey Optimizer offers a scalable solution that grows with your business. Whether you're targeting a local market or expanding globally, the platform adapts to your needs, providing the flexibility to manage customer journeys of any size and complexity.

Smart and strategic thinking

Creating bespoke customer journeys

Revolutionise customer experiences using Adobe Journey Optimizer (AJO). Expertly designed to streamline your digital commerce strategy AJO enables businesses to respond dynamically to customer behaviours in real time. It offers smart, strategic marketing tailored to the dynamic digital commerce landscape. With its intelligent and comprehensive capabilities, you're empowered to craft personalised journeys that resonate deeply and drive unparalleled engagement.

Adobe Journey Optimizer

Revolutionising Customer experiences

Adobe Journey Optimiser (AJO) offers a seamless integration with Adobe Products to revolutionise digital customer experiences. It provides businesses with the insight and tools essential for crafting tailored, dynamic customer journeys across multiple touchpoints. AJO coupled with Adobe's suite of solutions, ensures that every customer interaction is meticulously analysed and optimised, leading to enhanced engagement and conversion rates. This helps our clients  to act, anticipate customer needs and deliver relevant content.

Adobe Commerce

AJO + Adobe Commerce enhanced user experiences.

This combination facilitates streamlined operations, precision in personalisation, and seamless customer journeys. Expect enhanced user experiences leading to increased engagement and sales, powered by data-driven insights and smart automation. This is strategic digital commerce at its most dynamic - tailored, expert, and relentlessly focused on results.

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Adobe Experience Platform

AJO + AEP delivering deeper insights.

By integrating Adobe Experience Platform (AEP) with Adobe Journey Optimiser, businesses unlock a powerhouse of personalised marketing. This synergy enables a single view of each customer, capturing their interactions across various touchpoints for cohesive experiences. Companies benefit from real-time insights to tailor customer journeys, ensuring relevant and strategic engagement at every step.

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Adobe Real-Time CDP

Adobe RT CDP with AJO greater insights & dynamic engagement.

This powerful synergy ensures that your messaging resonates, improving conversion rates and building enduring customer relationships. Embrace this union for a smarter, results-driven approach to customer experience.

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Adobe Customer Journey Analytics

Adobe CJA + AJO creating seamless personalised experiences.

Integrating Adobe Customer Journey Analytics with Adobe Journey Optimizer is a strategic move for those seeking to harness the full potential of their marketing efforts. By blending these solutions, brands gain deep insights into customer behaviours and preferences, enabling a seamless, personalised experience at every touchpoint. The combination bolsters strategic decision-making, backed by real-time data and advanced analytical capabilities. This alignment of analysis with action empowers businesses to refine their overall strategy, drive conversion rates and create tailored solutions that resonate with their audience.

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Baker Ross
Baker Ross

Building flexibility and customisation for commercial success

Co-founded in 1974, Baker Ross is a family owned and run business whose innovative ideas have led it to become one of the leading suppliers of arts & crafts to schools, playgroups and organisations in the UK, currently offering over 3,000 products in their catalogues.

74.18%

Increased Transactions

+50.57%

Increased Revenue

+22.43%

Increased Conversions